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To Participate in the Finale and Footlong campaign I’m asking that fans…

1. Get the word out on this program. Lots of people want to help Chuck, but may not have the time or inclination to write letters, but the network will listen closer if we’re talking dollars.

2. Still, if you can…write letters to NBC & Universal telling them why you think Chuck is great (Ben Silverman is Co-Chairman of NBC and Angela Bromstad is with Primetime Programming). In that letter be sure to mention that you’re going to be supporting Subway, one of Chuck’s key sponsors by purchasing a $5 Footlong the evening of the finale and that you’re spreading the word to convince more fans to do the same…this is a way for non-Nielson fans to show their love of the show by directly supporting one of Chuck’s key advertisers.
3. Write a thank you letter to Subway, letting them know what the fans are trying to do here and thank them for their product placement spots on Chuck.

4. Convert as many new fans as you can before the finale…we need the numbers.

5. On April 27th be sure to BUY A $5 FOOTLONG from Subway and if possible, drop a note in the comment box at the franchise letting them know you’re participating in the Finale and Footlong campaign to save NBC’s Chuck, of which Subway is a product placement sponsor.

6. Watch the finale LIVE if possible.

If you do nothing else…do the last two items on the list.

Again…the intent is to let the network and their sponsor know that we’ve received their message. This is something a Nielson box can’t do…this is a translation of fan loyalty into real dollars that NBC & Subway can measure. Thanks for listening.

Addresses:

Bill Schettini
Subway – Chief Marketing Officer
325
Bic Drive
Milford, CT 06461

Ben Silverman
Co-Chairman NBC/Universal
3000 W. Alameda
Admin Building
Burbank, CA 91523

Angela Bromstad
President of Primetime Series NBC
100 Universal City Plaza
Bldg 1320, 4th
Floor
Universal City, CA 91608

Sample Letters can be found HERE and HERE.

Big thanks to Wendy Farrington for this campaign!

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227 Responses to “Finale & FOOTLONG Campaign to save CHUCK!”
  1. Richard L. Huff says:

    Store # 28993 gave us a great reception, superior food and service on Sunday, July 26th. Thanks for the great evening meal…….!!!!!!

    Reply

  2. Mary Smith says:

    Jim Melissa and Stephanie were very polit and helpful. We enjoyed our visit. Very friendly.

    Reply

  3. Mary Smith says:

    It was Store 28993, Georgetown, TX. Stephanie and Jim Melissa were very helpful and friendly. We had a wonderful visit and we wanted to let Subway know. Keep up the good work and prices.

    Reply

  4. [...] ZACHARY-LEVI.COM » Finale & FOOTLONG Campaign to save CHUCK! zachary-levi.com/2009/04/10/footlong-campaign-to-save-chuck – view page – cached To Participate in the Finale and Footlong campaign I'm asking that fans… 1. Get the word out on this program. Lots of people want to help Chuck, but — From the page [...]

  5. You reques we mention a crew member name but no one wears name tag in store 24669. Was good food except no spinage or carrots. Why

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  6. store #24669 says:

    Patsy and Lee Roy do a great job serving their customers with a smile and cheerful greating. We recomend them strongly.

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  9. [...] some fine points about why an early Chuck return could actually spell doom for the show, which fans worked so hard to save last [...]

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  14. [...] to a less than reliable Nielsen rating system and a tough timeslot, but thankfully loyal fans rallied behind the show and Subway (show sponsor) to bring it back for a third season. So in an effort to [...]

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